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TikTok Spreads Environmental Awareness - Here's How

TikTok environment

TikTok and the Environment 


It seems that everybody between the ages of 13 and 20 has TikTok, the social media app that has transformed American culture. It's owned by the Chinese internet company, ByteDance, and it's synonymous with teens dancing to "TikTok songs" and sabotaging Trump rallies. Let me put it out there: when I said everybody between the ages of 13 and 20 has it, I meant to say that everybody between those ages has it except for me. I don't want to lose my target audience by saying this, but I don't get TikTok. This isn't about my opinions, though, and we'll put all of my negative thoughts aside for my environmental analysis of TikTok.

TikTok has gathered teens together, and it has done a really good job. Any post has the opportunity to reach millions of users, and some of the posts are very inspiring. A single post could potentially change lives, and some of them are about climate change. TikTokers have raised climate awareness, which is very important for its young demographic. 

If teens see climate change videos on TikTok, they could be motivated to assess their actions and how they've affected their planet. If only a small percentage of TikTok viewers consider this, TikTok - an app that bothers me - can change the future of the world. I truly believe that this platform will positively affect the planet.

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